DealerScience has allowed us to take a process that used to take 5 minutes with only a couple of options to literally 3 seconds with 16 options and every term possible to have full transparency with the customer. It has also allowed us to empower our sales people by setting our pricing rules globally so they can work directly with out the client without having to run to a desking manager repeatedly. This has allowed us to hire sales people without a desking background but with the right mindset in taking care of the customer and they are up to speed and able to quote price immediately without prior experience desking.
We adopted a transparent approach to pricing and sales a few years ago and DealerScience has been instrumental in that process. We price our vehicles in their tool which syndicates through home-net. Because customers can run Penny Perfect® payments on their own the lead quality is really good. They aren’t merely doing form fills. The desking tools allow us to quickly find the best terms for leases and eliminates all the back and forth trips to the desk. Our customers love it because it’s fast and transparent.